Live Presentation and Interactive Calculator
For business owners and executives who are ready to step out of the day-to-day and into the role their business actually needs them.
What You'll Do In The Session
Map out where your week's hours are actually going, task by task.
Put a real number on what your ad hoc tasks are costing you.
Hear directly from business owners who found their way to more freedom.
Leave with a clear next step on what to hand off first.
THE TIME AUDIT
WORKSHOP
Use a real-time calculator to gain a clear picture of where every hour of your week is invested and what those hours are truly costing your business. With that clarity, you'll know exactly what to delegate first.
Meet Izabel "Izzy" Stapleton
Before Sonora, Izzy spent over a decade in emergency medicine. That career shaped how she leads, how she builds teams, and how she shows up for the people she works with.
That foundation is the heart behind everything at Sonora. It was built because she believes business owners deserve real support from people who genuinely care. Not just task coverage. Real partnership, real accountability, and a team that treats your business like it matters.
Outside of work, she is chasing sunshine, playing pickleball, traveling with her husband and business partner Seth, hosting conversations on leadership and the industry, and learning everything she can along the way. Dog mom. Podcast host. Lifelong student.
Meet Seth Stapleton
Seth builds companies around problems he has seen up close. The kind where the industry has stopped caring about the fundamentals. Communication. Operational excellence. Dependable execution. Doing what you say you will do.
Sonora BPO came from watching operators scale the hard way. With over 11 years of experience across the U.S. and the Philippines, Seth cofounded Sonora with Izzy in 2023 with a clear conviction. Growth and integrity should live in the same room, and the right support behind a business changes everything.
The people behind Sonora are what make it work. Every team member is vetted, trained, and held to a standard this company was built around.
Outside the work, Seth is a veteran, pilot, former deep sea diver, and someone who believes business and life should be built with purpose, integrity, and just enough edge to stay interesting.
STILL WANT TO AUDIT YOUR TIME?
The Time Audit Cheat Sheet
Find your hidden hours in 5 days — and learn exactly what to do with them.
SOUNDS FAMILIAR ?
Leads falling through the cracks because follow-up is inconsistent
Tasks piling up with no one to hand them to
Not ready for another full-time hire, but still needing real support
Spending your best hours on admin instead of growth
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